I realized the other day that I haven't reviewed a book for a while and well, it's because I haven't finished reading one for a while. My mind trailed off down this path, and I got to thinking about how there is an overwhelming amount of information at our disposal. This has been a good development overall, providing us access to answers that normally would take longer and more resources to find.

However, this access has come at the cost of a flood of useless information that we need to sift through to get to what we want. Of all the magazines, books, articles, news, (blogs?), YouTube videos, and so on - how much of it is really relevant to what we want? We want what we want when we want it, yet it's too tempting to simply become immersed in what's being thrown at us.

Something we discussed in one of my classes is how TV has followed a similar route. It used to be that we had a range of channels that barely hit double digits. That's changed and now we have access to hundreds of channels. A lot of options, but how many of these channels that are fighting for our attention do we actually watch? When it comes down to it, we can only watch one at a time anyway.

For this same class, we had a guest speaker come in who stressed that content is king, especially as relates to the entertainment industry. I remember this because I think he's right. Consumers are smart enough to know what they like and if what you or an organization is providing doesn't have value, they will seek that value elsewhere.

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